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Finally emerging from the bleak cavern of 2020 will come as a huge relief - but there is no guarantee the year will be better. Here are the biggest challenges e-commerce brands face in 2021.
Ignoring negative comments on social media will do more harm than good. Learn how you can strategically use them to your advantage and build a stronger brand.
These days, marketing is data-driven. But what happens when the data you trust is inaccurate? And how do you know if your data is high quality or not?
Building a brand? Then you better be claiming those brand mentions! Learn how to take full advantage of one of your brand’s biggest untapped resources.
Positive brand perception is no longer guaranteed as companies fight to survive in 2021. Discover what you need to do to veer away from the negative.
Rebranding can be good - but also bad. Discover how you can avoid making mistakes, using examples of rebranding gone wrong to see the danger lurking.