Brand Tracking Articles
Read more about the world of brand.
How Freedom Of Expression Was Both Make & Break For Too Faced
Too Faced is an expressive, loud brand — which contributed to both their successes and failures. Find out more by reading our latest Brand Deep Dive here.
Cory Schröder
Content Marketing Manager
3 Practical Tips to Deal With Presentation Anxiety
Presentation anxiety affects almost everyone at some point in their lives — but there are ways to combat it. Click here to learn our 3 tips to deal with presentation anxiety.
Cory Schröder
Content Marketing Manager
The Rise of Intentionalism & How It Will Affect Your Brand
2020 marked a huge change for the world — and that extended to the way consumers make purchase decisions. Intentionalism is on the rise, is your brand ready for it?
Cory Schröder
Content Marketing Manager
All You Need to Know About Market Segmentation
Market segmentation can help you build brand loyalty, drive sales and run more effective marketing campaigns.
Marilyn Wilkinson
Digital Marketing Expert
How Square Cultivated a Distinctive Brand Through Customer Voices
Ten years ago it was hard to imagine billing customers using a tiny hardware device connected to your smartphone. But Square changed the payment processing experience forever — learn how here.
Elena Prokopets
Freelance Writer & Content Strategist