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AUTHOR

Cory Schröder

Cory is a Senior Content Marketing Manager who enjoys exploring and writing about all things brand. With a background in content creation and management, SEO, and copywriting, Cory brings half a decade of experience to her role at Latana. You can find her on LinkedIn.

Articles by Cory

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Brand Awareness
Brand Strategy
Brand Sustainability
Brand Marketing
Brand Deep Dives
Brand Tracking
Consumer Insights
Work Advice
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Brand Strategy
Brand Marketing

How Online Brand Communities Help Brands Grow Efficiently

Online brand communities are one of the most effective ways to establish lasting connections with consumers. Is your brand ready to give it a go? Find out here.

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Brand Marketing
Consumer Insights

3 Brands That Used Customer Data To Create Amazing Ad Campaigns

Creating effective ad campaigns is every marketer’s struggle — but that’s where customer data comes in. Find out how 3 brands use customer data to find success!

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Brand Deep Dives
Brand Strategy

Trends, Trolls, & Takeovers: The Odyssey of Twitter

Twitter has seen explosive growth over the last 16 years — but is its popularity waning? And how will Musk’s takeover impact the platform? Find out here.

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Brand Tracking

Why Unincentivized Surveys Lead to Better Brand Tracking Data

Incentivized vs. unincentivized surveys — each option has its pros and cons. But at Latana, we prefer unincentivized surveys. Find out why here.