Latana Logo Author Photo

AUTHOR

Fiona Laughton

Articles by Fiona

Magnyfing glass icon
Brand Awareness
Brand Strategy
Brand Sustainability
Brand Marketing
Brand Deep Dives
Brand Tracking
Consumer Insights
Work Advice
Magnyfing glass icon
How To Improve Your Campaign Marketing Using Brand Tracking Data
Brand Strategy
Work Advice

How To Improve Your Campaign Marketing Using Brand Tracking Data [Updated]

Brand managers, find out how to improve marketing by using brand tracking software to convert your audience’s attention. You won't regret it.

Illustration of a figure in front of a desktop (Thumbnail)
Brand Awareness
Brand Tracking

Brand Tracking Software for Increased Brand Awareness

If you want to increase brand awareness, you need data. Click here to learn about brand tracking software and how it will help you increase brand awareness.

Illustration of a man standing in front of a large computer screen (Hero Image)
Brand Awareness
Brand Marketing

How to Use SEO to Build Company Brand Awareness [Updated]

We ventured into the world of marketing to gather the best tips on how you can use SEO to increase your brand awareness. Here's what we found out!

Free Brand Insights and Tips

Sign up for our Newsletter to receive free, insightful tips on all things brand!

Illustration of brand tracking dashboard
Brand Insights
Brand Awareness

Why Tracking Brand Awareness is Important for Music Streaming Brands

Music streaming is a fast-growing industry in Germany. With more streaming brands coming into the equation, brand awareness is more important than ever.

Online Fashion Brand Index: Germany
Brand Insights
Consumer Insights

Online Fashion Brand Index: Germany

Online fashion has brought brands directly to consumers fingertips. But just how well are they performing? Check out our brand index to find out.