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Brand building should be an important part of your marketing strategy. It also needs to stay fresh. Find out how to use TikTok for brand building in 2022.
Not tracking brand perception yet? That's okay, it’s never too late to start. Click here to discover how tracking brand perception will benefit your brand.
How many people in the UK are aware of the most popular mobile banks? We measured brand awareness & consideration to provide answers.
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Brand tracking brings essential data - but only when done right. Check out these 3 major issues with traditional brand tracking so you know what to avoid.
Are you still receiving brand tracking data in spreadsheets? If so, it’s hurting your campaigns & it’s time you learned about advanced brand tracking software.
Determining your brand positioning is an important step towards growth, and brand tracking will provide the answers you need. Find out how here!
Incorporating sustainability into your brand & choosing your target audience matters. Our overview of sustainability-driven audiences will help you decide which one is right for you.
While brand awareness needs to be a top priority, it doesn’t have to take up a majority of your budget. This article will take a look at free and paid ways to increase awareness.
Struggling to build a new brand strategy? Let brand tracking provide you with the tools to get ahead. Discover the 4 stages of building a brand strategy here!
