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Maddie is a freelance marketer and community manager. She enjoys bringing a brand's voice to life through impactful, informative content writing.
When it comes to marketing best practices, what works smashingly in one country might be a total bust in another. Let's take a look at marketing practices around the world!
Getting buy-in from C-suite executives is one of the biggest tasks a brand manager has. Read these tips to ensure your next C-suite meeting is a success.
Is zero party data the answer to third party data deprecation? Get up to speed and learn how to collect and integrate zero party data into your brand strategy.
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Brand managers: How do you know if your brand marketing is really going to improve your brand’s performance? Read about how to test your brand marketing.
What drives the success of multi-mobility platform FREE NOW? We deep dive into the brand so you can learn what to do - and what not.
Branding tips from the world’s biggest brands and how they can help mid-sized companies grow.
Fintech brands have disrupted the global financial services industry. Find out how they did it and what you can learn from their marketing strategy?
Psychographic segmentation: the key to getting clear about your audience and your business goals. Discover how you can use it to grow your brand.
Successful co-branding has helped boost these brands. Could a strategic brand partnership be right for your business?