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Grammarly. Is there an internet user out there that doesn't know who the brand is?
The American-based technology company drives brand performance by executing a very successful content marketing strategy where it targets the right audience, publishes relevant content, uses a content cluster strategy, and focuses heavily on converting leads.
But is this tactic getting Grammarly the brand health it desires? Download our latest Brand Bite for some key insights from Grammarly's brand funnel to find out the answer.
1000 respondents via mobile surveys.
Respondents segmented by age, gender, and education level.
Focus on the United States, with respondents selected randomly from multiple states.
Grammarly's most aware audience is Gen Z males