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Discover Which Footwear Brand 
is a "Shoe-in" For the Win

In today's society, shoes hold a great deal of cultural power — especially sports shoes. Having the latest Nikes or Pumas is make or break for some consumers. But have you ever wondered which footwear has really captured the attention and consideration of the everyday consumer? We sure have.

In this edition of "Brand Battles", eight big-name footwear brands will be pitted against one another in seven battles — but only one winner will emerge. Who do you think it will be — New Balance? Adidas? Converse? Download now to find out!

What's inside?

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The Chosen Brands

Nike, Puma, Foot Locker, Adidas, Converse, Zappos, New Balance, and Vans

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The Chosen Brand KPIs

Exclusive brand awareness and 
brand consideration data from Latana.

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Bonus Brand Insights

Access to additional brand preference 
data for our winning footwear brand!


We're here to help brands make better marketing decisions by delivering world-class, scalable insights.

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