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BuzzFeed: Is there anyone 
who hasn't ended up on this viral site?

Since 2006, BuzzFeed has been chasing viral fame 
and moving from strength to strength. From pop culture articles to long form journalism, BuzzFeed 
has been dominating all aspects of internet media. 
But does their content speak to the generation they intend it to?

A 2014 survey from the Pew Research Center 
found that the US viewed BuzzFeed as an unreliable news source — will that affect their brand awareness? Download our Brand Bite for insights into BuzzFeed's surprising audiences.

What's inside?

Sample Size

1000 respondents via mobile surveys.

Audience Segmentation

Respondents segmented by age, gender, 
and education level.

Geo Focus

Focus on the United States, with respondents selected randomly from multiple states.

Results Sneak Peek

BuzzFeed is outperforming rivals such as 
Vice Media and Politico.


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