BRAND BITES SERIES

How Freshly Performs With 
US Consumers

The Audiences Driving 
the Freshly Brand Forward

The meal-kit industry is soaring in the US. Currently worth approximately $5 billion, it continues to grow 
in terms of awareness, subscriptions, and referrals.

This increasing interest in the industry has led startup Freshly to plan to go public as soon as 2021.

Who are the people helping them achieve this?

We surveyed 1000 respondents in the US via 
mobile surveys to learn more about Freshly's brand performance.

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