BRAND BITES SERIES

Lataxa x Pandora Logos

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Learn More About The Audiences That Love Pandora

For more than 30 years, Pandora has been a staple of the jewelry industry. Founded by Per & Winnie Enevoldsen in 1982, Pandora is best known for its simple yet chic charm bracelet.

Though the brand fell on hard times in the late 2010s, it's made a sparkling comeback since — with impressive brand awareness all around. So, who are Pandora's biggest fans in 2021? Download to find out.

What's inside?

Sample Size

1000 respondents via mobile surveys.

Audience Segmentation

Respondents segmented by age, gender, and education level.

Geo Focus

Focus on the US, with respondents selected randomly from around the country.

Results Sneak Peek

68% of women aged 46-65 would consider buying from Pandora.

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