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Discover Which Audiences Are Loving Too Faced
Founded by Jerrod Blandino and Jeremy Johnson in 1998, Too Faced is a cutting-edge beauty brand best known for
its plumping lip injection gloss to retro eyeshadow palettes. Taking a quirky, exuberant approach to branding, Too Faced has forged a unique brand identity over the years.
However, from tone-deaf social media posts to public spats with collaborators, Too Faced hasn’t always lived up to its own brand values — which has led the brand into some scandals. Still, Too Faced has managed to make a real name for itself in the international beauty industry. So, who are Too Faced's biggest fans? Download our brand bite to find out!
1000 respondents via mobile surveys.
Respondents segmented by age, gender, and education level.
Focus on the US, with respondents selected randomly from around the country.
Women at 240% more likely to consider using Too Faced than men.