Sustainability Perception Index
Latana For Responsible Brands
Consumer mindshift is changing: sustainable products are surpassing in sales those deemed non-sustainable, consumers are willing to pay more for sustainable products, and are willing to boycott companies that don’t meet their standard. Companies and brands must now focus on sustainable production and practices to meet the needs of the consumer.
The Quality Sustainability Insights That Can Elevate Your Brand
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Gen Y
is most positive about brand's sustainability efforts
28%
of Baby Boomers cited companies as being most responsible for environmental change
51%
of German females believe Google is a sustainable brand
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Customer Stories"Latana's brand tracker allows us to prove the value of brand advertising and gives us an understanding of the maturity of our brand across markets"
Ruth Chadwick, Brand Strategist, Headspace
