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Loyalty Marketing: How you can use it to drive your brand forward

Learn how brands can use loyalty marketing to grow and retain their customer base

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Loyalty marketing is by no means new to the game,

with the most popular loyalty programme coming to life in the 80s: Frequent Flier Miles. However, over the course of time, loyalty marketing is seen as an old school way to create strong relationships with customers. However, in today’s age of marketing, loyalty programmes are still able to retain high-value customers, gather customer insights, and acquire new customers.

In this webinar, you'll learn how companies can use loyalty marketing to build a stronger brand. Plus, you'll hear about how loyalty marketing can increase sales from existing customers and drive referrals.

Host

Speakers

Angeley Mullins image

Angeley Mullins

CMO & CGO

Latana Logo
Image of Fiona Stevens

Fiona Stevens

Head of Marketing

Image of Raul Galera

Raul Galera

Chief Advocate

What’s Inside?

Illustration with a shopping bag and sales tags

A look at how loyalty marketing operates in the ‘10s

Mobile phone illustration

Tips on using loyalty marketing in today’s digital sphere

Credit Card Illustration and A woman with a shopping basket

Advice on the types of loyalty programmes brands can use