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Customer Stories

Hear from the companies that use Latana Brand Tracking to grow legendary brands

Receive more technical, in-depth descriptions of how advanced brand tracking works

Get access to the assets that will help you beat the competition

Brand Bites Series

Insights into brand performance using Latana's brand tracking data

Democracy Perception Index 2021

Democracy Perception Index 2021

Democracy Perception Index

The world’s largest annual study on how people perceive democracy.

For companies who want to monitor evolving consumer insights

For companies who want to measure campaign effect on brand health

Sustainability Tracker

Upgrade your brand tracker to unlock even more sustainability insights.

For companies who want to understand general brand performance

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The Ultimate Guide To Rebranding

Learn how to prepare a rebrand strategy, how to create a new brand identity, and the best way to share it with the world. Fill the form to get your FREE copy of the Ultimate Guide to Rebranding.

Awareness

Measure Brand Awareness

Map brand perception globally and increase your brand’s awareness.

Audience Segmentation

Build your dream target audience segments with our Audience Segment Builder.

Designing a mobile-first respondent experience to increase reach and frequency in over 100 countries.

Bayesian machine learning to provide more reliable results than quota sampling.

Data Confidence

Our algorithm detects which respondents are providing high-quality answers to our surveys.

Mobile-Optimized Surveys

Learn how we create a smooth mobile user experience for survey respondents that ensures valid and reliable results.

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The Ultimate Guide to Brand Tracking

A fresh look at brand tracking fundamentals for high-growth businesses. Find out everything you need to know about brand tracking here.

Whitepapers

Get more technical, in-depth descriptions into how our advanced brand tracking software works.

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Featured Whitepaper

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MRP vs. Traditional Quota Sampling Brand Tracking

Learn how advanced brand tracking prevails due to its ability to distinguish real-world changes and provide accurate results with a very low margin of error.

More Whitepapers

Learn more about advanced brand tracking.

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MRP: Uncovering Insights in Niche Audiences

Learn how advanced brand tracking differentiates itself from other brand tracking solutions by enabling users to detect differences in brand KPIs for niche target audiences, even when the sample size is limited.

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How Mobile Optimized Survey Designs Can Improve Research Data Quality

Download our whitepaper to learn more about effective survey design techniques for brand tracking research. We share results from multiple experiments about how a mobile-optimized user experience can improve data quality and accuracy when conducting quantitative brand research at scale.